Buy Our Writers A Coffee

Subscription Amount. Min £2

  • An Undated Image of ICT Cabinet Secretary Joe Mucheru at his Office  FILE 
  • Community media houses are set to benefit from the government’s new plan of offering them advertisements.

    The move which targets community radio and TV stations will help them generate revenue to pay their employees and sustain their operations, according to Information, Communication and Technology (ICT) Cabinet Secretary Joe Mucheru.

    Mucheru was speaking during the launch of Trinity TV and Radio Stations in Ol-Kalou, Nyandarua County, saying that the Government Advertising Agency (GAA) was working on a framework to help actualize the facilitation.

    ICT CS Joe Mucheru and Interior CS Fred Matiang'i During a Fund Drive Event in Kajiado.
    ICT CS Joe Mucheru and Interior CS Fred Matiang'i During a Fund Drive Event in Kajiado.  TWITTER

     “As a ministry, we are looking at what policy we can put in place for advertisers so that even us as the Government Advertising Agency we can begin supporting the community radios and the TVs.” Said the CS.

    Trinity TV and Radio stations will become the first-ever media outlets to set up in Nyandarua County. The CS who previously worked with tech giant Google acknowledged the importance of community radios in facilitating access to information among rural communities.

    While addressing the prevalence of fake news occasioned by the liberalization of telecommunication services, Mucheru urged media houses to be responsible and careful with the information they release to the public.

    Communication Authority of Kenya Director General, Ezra Chiloba, who was also present at the event, said that his agency was working towards licensing more community media houses to boost access to information among Kenyans.

    “From 2015 we have licensed 23 stations and we hope to license 33 more by the end of this year. Our aim is to use the Community Broadcasting Licensing programme, to ensure the radios meet the information needs of the citizens,” noted Chiloba.

    The former Independent Electoral and Boundaries Commission CEO urged the media to provide factual information to the public, saying that it would facilitate the well-being of the people alongside being informative.

    “We must abide by the code, especially as we head to the 2022 General Elections and the radios have a critical role in bringing sanity and cohesion, through factual reporting,” added Chiloba.

    A file image of a radio station
    A file image of a radio station. FACEBOOK By DOMENIC

About IEA Media Ltd

Informer East Africa is a UK based diaspora Newspaper. It is a unique platform connecting East Africans at home and abroad through news dissemination. It is a forum to learn together, grow together and get entertained at the same time.

To advertise events or products, get in touch by info [at] informereastafrica [dot] com or call +447957636854.
If you have an issue or a story, get in touch with the editor through editor[at] informereastafrica [dot] com or call +447886544135.

We also accept donations from our supporters. Please click on "donate". Your donations will go along way in supporting the newspaper.

Get in touch

Our Offices

London, UK
+44 7886 544135
editor (@)
Slough, UK
+44 7957 636854
info (@)

Latest News


Microsoft admits it...

This combination of file photos created on November 5, 2020 shows the PlayStation logo (top) on dis...


Tech CEOs including...

Jeff Bezos. MANDEL NGAN/AFP via Getty Images Jeff Bezos will step down as Amazon CEO in Q3 2021, th...


Kenyan Woman’s Start...

Photo UNEP/YouTube An absolutely brilliant young woman in Kenya has started a company manufacturing...


Nigeria’s ‘Techprene...

As recently as 10 years ago, Africa’s technology industry was sparse. But as a result of advancement...

For Advertisement

Big Reach

Informer East Africa is one platform for all people. It is a platform where you find so many professionals under one umbrella serving the African communities together.

Very Flexible

We exist to inform you, hear from you and connect you with what is happening around you. We do this professionally and timely as we endeavour to capture all that you should never miss. Informer East Africa is simply news for right now and the future.

Quality News

We only bring to you news that is verified, checked and follows strict journalistic guidelines and standards. We believe in 1. Objective coverage, 2. Impartiality and 3. Fair play.

Banner & Video Ads

A banner & video advertisement from our sponsors will show up every once in a while. It keeps us and our writers coffee replenished.